Tag · 3 articles

#Fan Engagement

Coca-Cola and FIFA Launch 'Every Throw-In Counts' Fan Challenge for

Coca-Cola and FIFA have launched 'Every Throw-In Counts,' a fan challenge for the 2026 World Cup that rewards everyday sustainable actions. Participants complete activities like recycling or using public transport, upload photos, and score goals for their chosen team to win prizes. Over 3,100 fans have registered, scoring more than 22,000 goals since the campaign began.

News 3 weeks ago

FIFA World Cup 2026 Fan Program: Stamps, Points, and Rewards

FIFA launches a fan engagement program for the 2026 World Cup, allowing fans to collect stamps at matches, Fan Festivals, and via digital challenges to earn FIFA Points and unlock rewards.

FIFA World Cup 2026 Super Shoutout promotion showing fans' names on stadium screens with flags and crowd. — latest news and analysis.

News 3 weeks ago

FIFA World Cup 2026 Super Shoutout lets fans display names in stadiums

FIFA launches the World Cup 2026 Super Shoutout, allowing fans to have their name and country displayed live in stadiums during matches. The initiative aims to enhance fan engagement and national pride.