FIFA Block Party at Fanatics Fest Draws Stars Ahead of 2026 World Cup
Short overview
A four-day FIFA block party at Fanatics Fest in New York concluded on July 19, featuring stars like Rob Gronkowski, Justin Bieber, and Tom Brady. The event included trophy displays, gaming areas, and a watch party for the 2026 World Cup final.
The four-day FIFA block party at the Fanatics Fest in New York drew to a close on Sunday, July 19, following the FIFA World Cup 2026 final. The event combined music, entertainment, and a host of celebrities, offering fans the chance to see the original FIFA World Cup and FIFA Women's World Cup trophies, collect exclusive merchandise, and play in the FIFA Gaming area.
Opening Day Highlights
The opening day featured a lineup of current and former NFL stars trying their hand at Fanatic Games. Among them were Amon-Ra St. Brown, Jahmyr Gibbs, and Rob Gronkowski. Wrestler Cody Rhodes and content creator Tota were also spotted among the crowd.
Friday: International Stars and Gaming
Friday continued the trend, with a range of celebrities participating in Fanatic Games, including iShowSpeed, Logan Paul, DJ Khaled, and 2018 FIFA World Cup winner Antoine Griezmann. The former French international, now playing for MLS side Orlando City, traded his soccer cleats for baseball and golf activities. Former Italy star Christian Vieri and Brazil icon Kaká visited the FIFA booth to discuss their favorite moments and host cities for the 2026 edition. Kaká, who won the World Cup in 2002, shared memories of the Yokohama final.
Saturday: A-Listers and Women's Bronze Final
Saturday saw Justin Bieber, Tom Brady, John Cena, and Kevin Hart join the Fanatics Games fun. FIFA legend Kelley O'Hara also stopped by the booth. Fans then watched the Bronze final, where England defeated France 6-4 in a high-scoring match to secure third place.
Sunday: Final Day and World Cup Final
The event concluded on Sunday with Terence Crawford, Jade Cargill, Liv Morgan, and Jey Uso taking part in Fanatic Games. A capacity crowd gathered for the FIFA World Cup final, where Spain lifted their second title after a tense 1-0 victory over reigning champions Argentina in New York New Jersey.
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